How to Create a Women's Health Tracking App: Some Practical Advice

A Precedence Research study states that the women's health app market, valued at USD 2.50 billion in 2022, is expected to reach USD 15.16 billion by 2032. This market is poised to grow at a Compound Annual Growth Rate (CAGR) of 19.80% from 2023 to 2032. This growing demand highlights the opportunity to make apps for women's health, tapping into various unexplored niches.

The growth of the women's health app market, including healthcare solutions, is driven by several key factors:

• Increased internet penetration and smartphone adoption are leading to higher demand for apps that assist with female health issues, such as ovulation tracking, weight management, and menstrual cycles.
• Rising disposable income among women, coupled with their growing participation in the workforce, is boosting the use of health apps globally. These apps are increasingly used for health monitoring, which is beneficial for both users and healthcare facilities.
• Femtech market is also being propelled by a heightened awareness of health and fitness apps, including those to develop a mobile app for yoga, which can help in identifying and managing various female body problems, alongside a surge in women's employment, changing lifestyles, and a focus on wellness.

Additionally, the COVID-19 pandemic has accelerated the adoption of digital technology in health apps, with a reported 40% increase in usage during the pandemic.

The ongoing advancements in technologies like AI and machine learning, particularly in the realm of digital clinics, are expected further to enhance the efficiency and personalization of female health tracking apps, contributing to market growth.

So, if you're interested in contributing to the advancement of women's health through how to develop an app for women's health, whether it involves enhancing an existing solution or gaining more insights, you are warmly welcome!

✅ Top Things Worth Attention When Developing Women’s Health App

In this section, we’ll cover how to make sure that user data is highly protected and which processes you can automate with an app. In the realm of women's health tracking app development, we'll offer advice on making your app more user-friendly and how planning can save you time & money.

Data Security

High-level data security, ensuring data collected is kept confidential
is crucial, whether you're working on women's health apps or looking to develop a mental health app, especially since both deal with sensitive user data due to several reasons:

• Data leaks & frauds have become more technologically advanced — even though security levels constantly improve, hackers still find breaches in systems.
• Medical care apps work with highly sensitive data; thus, leaking can not only be harmful to one’s feeling of privacy but can cause psychosomatic damage & stress as well.

This is a crucial consideration when starting a women's health tracking app, as some users may be hesitant to share sensitive health information like menstrual cycle details, unless they are assured their health data is confidential and protected. So, to make them feel safe, you should make sure, as well as let them know that their information is secure and private.

You can use different features to enable security:

• Multi-factor authentication. That may include password, security token, one-time passcode, phone call verification, personal security questions as well as biometric features: fingerprinting, face ID verification or voice recognition.
• End-to-end encryption. It’s a type of encryption where only the sender and the recipient are able to access messages.
• Device fingerprinting, which is used to identify users’ devices’ operating systems, IP addresses, location, time, screen size, etc. Then, if any of these parameters change, users get notified.
• Real-time fraud notifications.

# 6: Testing and Debugging

Since the target audience for such applications is women, it would be ideal if they were the ones to test the app, ideally, within the framework of actual circumstances:

• How much time does loading or processing the data take?
• Do people find the UI easy to use?

Such questions can contribute to the development of an ideal user experience. Furthermore, automated tests that developers conduct during the app development process will aid in finding issues and resolving them quickly.

# 7: Launch and Maintenance

After checking, release your Software on the App Store and Google Play. You could even get experts in to help with the submission process (which takes about a week typically). Once up and running, keep an eye on the app using the tools like Google Analytics and Mixpanel. Regular updates keep the app compatible with new mobile operating systems and add brand-new features.

💰 What Affects Women’s Health Tracking App Development Costs

To be able to properly set a budget for your project, it’s important to make cost predictions, which can be quite a challenge since each case is unique and you can’t know all the pitfalls that await you and will require financial resources.

Nevertheless, you should take certain aspects of the process into account since they’ll definitely impact the costs:

1. Number & complexity of features.
2. The technology of development used.
3. Third-party integrations (if you want there to be any).
4. The hourly rate of your development team.

To better navigate the global femtech market, we have prepared a table outlining the minimum and maximum time and cost estimates for developing a women's health app 👇